timelets

But Epic’s real genius is in how it markets to the game’s young audience: Fortnite is, above everything else, a place to hang out with your friends. That’s why it isn’t weird that Weezer is playing unreleased songs on an in-game island, and nobody bats an eye when the DJ and producer Marshmello plays a concert in a virtual park.

https://www.theverge.com/2019/3/3/18246868/attention-economy-fortnite-advertising-user-engagement

In 2018, Fortnite has accomplished what Second Life wanted to become.

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