(no subject)

[timelets]

Company X invented a cancer diagnostics method that predicts with 100% accuracy cases where treatment is not necessary. It's a 50% improvement over previous methods. Clearly, company X created a lot of value because it enabled patients/insurance to save lots of money as well as hustle (pain and suffering). Nevertheless, capturing a portion of this value is a challenge because people don't want to pay for treatments they don't need.

Assignment: come up with at least three ways to monetize the new diagnostics method, based on the savings.